Nathan,
Thank you for sharing this news and for raising some crucial issues. I find it particularly distressing you were treated so shabbily by the Washington Post (someone once told me he could never trust a newspaper for which the popular abbreviation -- WaPo -- sounded like a forgotten Marx Brother). That you have, with good reason, been disinclined to share your work with journalists, is a great loss to civil and informed discussion of the history of the computer in its broader social context. The Morosov essential re-appropriation of Eden Medina's ground-breaking work is similarly galling for ignoring both the considerable legwork that went into gathering evidence and the careful intellectual framework in which the argument and evidence are situated.
What's particularly grating is that it's the journalistic interpretations as filtered through the likes of Isaacson and Morosov that will be read and discussed, retweeted and reblogged by the chattering classes, those who make policy and art and media, to eventually be consumed by ordinary readers. Good journalism is the first draft of history; what we seem to encounter more and more on the web and in publications is simply strip-mining of other people's writings for interesting tidbits.
I recently served as a research assistant for a business school professor preparing a syllabus for a business history class intended for second-year MBA students. He prepared a list of potential readings on business and technological innovation, with descriptions of the various books' contents and approach, and had me poll the students on their reading preferences. The students' comments expressed surprising interest in reading detailed "academic" books for greater context and depth of explanation, but they ultimately voted for more "popular" or "journalistic" accounts because they indicated those were the books their peers in business world would be reading and referencing.
This raises questions of how we historians engage with a larger public while still respecting well-developed professional inclinations for citation, complexity of claim, elaboration of evidence, etc. I come out of a graduate program (UVA's history department) where we are aggressively encouraged to supplement academic publications with journalistic writing, particularly op-eds linking our research to hot-button issues of the day. The motivation is sound, but I've always been stymied by the practice.
So, building on Nathan's lessons, beyond the essential task of identifying perpetrators of misappropriation and plagiarism, are there best practices folks on the list have for contributing to op-eds, journalistic articles, magazine pieces, internet and blog contributions, etc.? How can we engage more readily with the public while still respecting what makes us distinctive as historians?
Looking forward to some guidance.
--Andrew