Picking back up on a SIGCIS thread from a few years ago, on the history of “unicorn” as an odd term to apply to a tech company, I just saw this amazing headline "Bird Races to Become the First Scooter Unicorn" on Bloomberg.com. https://www.bloomberg.com/news/articles/2018-05-29/sequoia-said-to-value-scooter-company-bird-at-1-billion I am going to look for a way to work it into something I write, and perhaps in a few years it will earn its proper place as a distillation of our historic moment not unlike “Peace in Our Time” or “Dewey Defeats Truman.”

Beyond the whole idea of rival billion-dollar scooter companies, I now can’t stop thinking about a bird chasing a unicorn riding a scooter. Or maybe the bird is on a scooter, trying to catch up to a galloping unicorn as it approaches a checkered flag. Or the bird might be hovering over a cauldron, trying to turn itself into a scootering unicorn via a hurriedly cast spell of transformation. There are so many possible readings.

I know this is somewhat tangential to list business, but I just couldn’t resist sharing it given the growing sense of doom hovering over most other news stories, including the global financial turmoil I visited Bloomberg to check on.

Best wishes,

Tom