[SIGCIS-Members] So, about these "unicorns"...

Matthew Battles matthew at metalab.harvard.edu
Wed Apr 8 10:47:50 PDT 2015


..and angels!

On Wed, Apr 8, 2015 at 1:26 PM, Marc Weber <marc at webhistory.org> wrote:

> It’s a magical, magical world.
>
> On Apr 8, 2015, at 10:17, Paul N. Edwards <pne at umich.edu> wrote:
>
> long before unicorns, dragons, and trolls — in the late 1950s there were
> IBM and the Seven Dwarves (Sperry Rand, Control Data Corp. (CDC), RCA,
> Honeywell, GE, Burroughs, NCR)
>
>
> On Apr 8, 2015, at 13:13 , Marc Weber <marc at webhistory.org> wrote:
>
> Don’t forget that we have trolls too….
>
> On Apr 8, 2015, at 09:39, Henry Lowood <lowood at stanford.edu> wrote:
>
> Tom,
> Quick response from the Valley: From what I have read and heard, the
> "unicorn company" concept is mostly attributed to TechCrunch.  I believe
> the article you cited was the unveiling of the term, but TechCrunch has put
> out a series of posts and articles since then.
> And there are dragons, too:
> http://techcrunch.com/2014/12/14/unicorns-vs-dragons/
> This one ends, "All things being equal, I would rather back a dragon than
> a unicorn."
> Henry
>
> On 4/7/2015 9:23 PM, Thomas Haigh wrote:
>
> Dear SIGCIS,
>
> To raise a question that may or may not turn out to have an explanation
> within our domain of expertise, I’ve been struck recently by frequent
> references to “unicorns” in the business press. This crystalized over
> breakfast last week when I noticed an article “Stockholm: The Unicorn
> Factory” in my usually reserved Financial Times.
>
> Apparently the consensus definition of a “unicorn” in this context is a
> newish company worth more than $1 billion. Stockholm has more per capita
> than anywhere but Silicon Valley. A total output of five sounds more like
> an atelier than a factory, and unicorns probably come from unicorn farms
> rather than assembly lines, but that’s not really the point.
>
> The point is: unicorns are not just vanishingly rare. They’re mythical.
> Until recently, if someone told me I was pursuing a unicorn I’d have
> assumed they meant I was wasting my time. So where does the metaphor come
> from? Something that’s very rare but very valuable might be worth pursuing.
> Something that is flat-out imaginary seems a bad goal for investment
> dollars or public policy.
>
> Is this something to do with the popularity of fantasy literature in the
> tech field? Did it start as some kind of joke and get out of hand? A quick
> Google search suggests that it was popularized with
> http://techcrunch.com/2013/11/02/welcome-to-the-unicorn-club/, which
> offers no particular justification for the term beyond “to us, it means
> something extremely rare, and magical.”
>
> Tom
>
>
>
>
> _______________________________________________
> This email is relayed from members at sigcis.org, the email discussion list of SHOT SIGCIS. Opinions expressed here are those of the member posting and are not reviewed, edited, or endorsed by SIGCIS. The list archives are at http://lists.sigcis.org/pipermail/members-sigcis.org/ and you can change your subscription options at http://lists.sigcis.org/listinfo.cgi/members-sigcis.org
>
>
> --
> Henry Lowood
> Curator for History of Science & Technology Collections;
>   Film & Media Collections
> HSSG, Green Library, 557 Escondido Mall
> Stanford University Libraries, Stanford CA 94305-6004650-723-4602; lowood at stanford.edu; http://www.stanford.edu/~lowood
>
> _______________________________________________
> This email is relayed from members at sigcis.org, the email discussion
> list of SHOT SIGCIS. Opinions expressed here are those of the member
> posting and are not reviewed, edited, or endorsed by SIGCIS. The list
> archives are at http://lists.sigcis.org/pipermail/members-sigcis.org/ and
> you can change your subscription options at
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>
>
> Marc Weber <http://www.computerhistory.org/staff/Marc,Weber/>  |
> marc at webhistory.org  |   +1 415 282 6868
> Internet History Program Founder and Curator, Computer History Museum
>
> 1401 N Shoreline Blvd., Mountain View CA 94043
> computerhistory.org/nethistory
> Co-founder, Web History Center and Project, webhistory.org
>
> _______________________________________________
> This email is relayed from members at sigcis.org, the email discussion
> list of SHOT SIGCIS. Opinions expressed here are those of the member
> posting and are not reviewed, edited, or endorsed by SIGCIS. The list
> archives are at http://lists.sigcis.org/pipermail/members-sigcis.org/ and
> you can change your subscription options at
> http://lists.sigcis.org/listinfo.cgi/members-sigcis.org
>
>
> ___________________________
>
> Paul N. Edwards
> Professor of Information <http://www.si.umich.edu/> and History
> <http://www.lsa.umich.edu/history/>, University of Michigan
> A Vast Machine: Computer Models, Climate Data, and the Politics of Global
> Warming <http://pne.people.si.umich.edu/vastmachine/index.html> (MIT
> Press, 2010)
>
> Terse replies are deliberate <http://five.sentenc.es/> (and better than
> nothing)
>
> University of Michigan School of Information <http://www.si.umich.edu/>
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>
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> Marc Weber <http://www.computerhistory.org/staff/Marc,Weber/>  |
> marc at webhistory.org  |   +1 415 282 6868
> Internet History Program Founder and Curator, Computer History Museum
>
> 1401 N Shoreline Blvd., Mountain View CA 94043
> computerhistory.org/nethistory
> Co-founder, Web History Center and Project, webhistory.org
>
>
> _______________________________________________
> This email is relayed from members at sigcis.org, the email discussion
> list of SHOT SIGCIS. Opinions expressed here are those of the member
> posting and are not reviewed, edited, or endorsed by SIGCIS. The list
> archives are at http://lists.sigcis.org/pipermail/members-sigcis.org/ and
> you can change your subscription options at
> http://lists.sigcis.org/listinfo.cgi/members-sigcis.org
>



-- 
matthew battles
associate director, metaLAB (at) harvard <http://metalab.harvard.edu/>
fellow, berkman center for internet and society
<http://cyber.law.harvard.edu>
twitter = @matthewbattles <http://twitter.com/matthewbattles>
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